Fodor's and Preview Travel Announce Marketing and Publishing Alliance

Posted on December 16, 1997

Fodor's Travel Publications, Inc. and Preview Travel, Inc. announced a multi-year marketing and electronic publishing alliance.

Preview Travel plans to integrate Fodor's travel content with its own multimedia content and booking service, to be distributed on Preview's sites on America Online, Excite and the Web, beginning in 1998. Preview Travel has licensed content from Fodor's flagship Gold Guide series and other guidebook series.

Fodor's and Preview will also create a joint Web page. Fodor's will include this Web site address on the front cover of the 1999-dated Fodor's Gold Guides. Additionally, Fodor's and Preview will offer mutual links to each other's Web sites.


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