Conde Nast Traveler and Travel Channel Create Programming Alliance
Posted on August 31, 1998
Conde Nast Traveler and Travel Channel are joining forces to produce television programming. Thomas A. Florio, vice president and publisher of Conde Nast Traveler, and Jay R. Feldman, senior vice president and general manager of Travel Channel, announced that this partnership will bring these very special programs to an unprecedented audience of affluent, worldly travelers.
Conde Nast Traveler and Travel Channel will partner to produce Conde Nast Traveler Presents Amazing Destinations, an original, primetime series premiering on Travel Channel on Monday, September 28. The magazine's editor-in-chief, Thomas Wallace, will host the series, which airs Monday through Friday from 10-11 PM (ET/PT).
The two companies are also producing The Conde Nast Traveler Readers' Choice Awards; a 60-minute primetime special based on the magazine's Readers' Choice Awards issue published each fall. This exclusive premiere, hosted by Tom Wallace, editor-in-chief of Conde Nast Traveler, and Michelle Garforth of the primetime series, Travel Daily, is scheduled to air on Travel Channel on Thursday, October 15, from 10-11 PM ET/PT and will air seven times during the fourth quarter fall season. It will visit a selection of the magnificent destinations, hotels, resorts, museums and cultural treasures featured in the Readers' Choice Awards issue.
Tom Florio said, "The Travel Channel partnership is Conde Nast Traveler's initial foray into expanding the brand into new mediums -- giving us the opportunity to reach new potential readers. It reinforces our leadership position and provides our advertisers with new and exciting cross media opportunities."
