Bit.ly Now Providing J.mp URLs

Posted on September 4, 2009

There are more url shortening options available from Bit.ly. Business Insider reports that Bit.ly is now offering urls from the j.mp domain, which is two characters shorter than Bit.ly. .mp is the Internet country code top-level domain for Northern Mariana Islands.

We just popped open our bit.ly sidebar to send a tweet and got this new URL tool instead. By knocking out two characters from the URL, that means your tweet content can potentially be 1.4% longer.

You can get a j.mp shortened url at the j.mp website. The site is powered by Bit.ly, which became Twitter's default URL shortener in May.

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