Ah-ha Search Engine Says It Avoids Irrelevant Results

Posted on December 4, 1998

A new Internet search engine promises only the most relevant results. The engine, called Ah-ha.com, says its searches eliminate duplicate and partial matches and screen out adult-content sites listed on other major search engines today.

"Relevant information is what we are all about," said Jay Bean, CEO of Ah-ha.com. "For us, it's important that people have a place on the Internet where they can search without having to worry about what objectionable content might pop up uninvited."

Bean said other search engines place too much emphasis on producing the greatest number of results and not enough on helping people find the information they are looking for quickly and easily. "If a user is looking for a bookstore in Kansas City, he or she doesn't want to comb through 235,000 listings; 30 or 40 will be plenty - especially if they're good matches."

Ah-ha.com's simple and uncluttered interface is particularly easy to use, Bean said. Users can search Ah-ha.com's Top Internet Guide to quickly find thousands of reviewed sites, or they can use the search field, which is prominently placed at the top of the main page and at the bottom of each search result page.