Dallas Morning News Ceases Publication of Quick
Posted on August 19, 2011
The Dallas Morning News has ceased publication of Quick, a free entertainment tabloid. The last edition was published on August 4. The Dallas Morning News launched the tabloid in 2003.
Jim Moroney, publisher of The Dallas Morning News, says, "Quick has been a valuable part of our strategy to reach different consumer audiences through a portfolio of complementary niche products. It has served its entertainment-focused readers and advertisers well since its introduction in 2003. Today, we are very well positioned to reach many of the same consumers through products including dallasnews.com, Arts & Life, Guide, GuideLive.com, FD Luxe and our mobile applications. Our robust portfolio will continue delivering to our advertisers the high quality, targeted audiences that drive growth for their business."