NBA Launches Social Network. Cuts YouTube Deal

Posted on March 12, 2007

The Web 2.0 savvy National Basketball Association (NBA) has launched a social network on its website and cut a content deal with YouTube.com. The NBA's social network is called Fan Voice. It has profile feature typical of social networks. It also has a video mixer tool called the NBA Highlight Mixer.

The NBA already has about three dozen videos on its YouTube channel. Most of them are clips of great shots. There's an over-the-head shot, a circus shot and a 3/4 court heave. The NBA has not turned off the embedding feature so sports bloggers can embed the video clips on their blogs. You can also upload a video clip of one of your own great moves. The EcommerceTimes reports that the NHL also recently cut a YouTube deal. The NHL's YouTube channel is located here.

Here's an alley-oop to Shaq.