by M.J. Rose and Angela Adair-Hoy
How to Publish and Promote Online
St. Martin's Press, January, 2001.
Paperback, 257 pages.
One of the most interesting stories relating to the rise of the Internet is the effect it has had on the publishing industry. With new technologies such as epublishing and print on demand services, writers were suddenly faced with an overwhelming array of choices when seeking to publish a manuscript. Now, two of the most qualified people on these subjects -- M.J. Rose and Angela Adair-Hoy -- have teamed up to provide a wealth of information about ebooks, epublishing and online marketing. The book contains over fifty articles on these subjects. Some of the many topics covered in the book include: ebooks, epublishing, print-on-demand, designing your book, self-publishing, author websites, small presses, online booksellers, blurbs, writing news releases, author chats, getting ebooks reviewed, email promotion, e-serials and search engine registration. The book also includes a useful glossary and a large resource section with over 500 links to publishing and promotion related websites.
Novelist and Wired columnist M. J. Rose has been an omnipresent voice of epublishing; she launched a successful off-line writing career of her own from her saavy online promotion of her book Lip Service. Angela Adair-Hoy has also helped writers online with a writing newsletter, how-to ebooks about epublishing and with BookLocker.com, the successful epublishing service and ebookstore she founded and runs. So it is altogether fitting that these two forces in epublishing came together to create this extremely useful and easy to understand writer's aide. Anyone who is considering self-publishing, epublishing or promoting a traditionally published book on the Internet will find this book to be an invaluable reference.
How to Publish and Promote Online is available for purchase on Amazon.com
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This review was published in the February, 2001 of The Internet Writing Journal.
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