Women.com Networks and Rodale Press Unveil NewWoman.com
Posted on May 21, 1999Women.com Networks, an online resource for women, and Rodale Press, a global leader in healthy, active, living information, have announced the launch of NewWoman.com on the Women.com Network. Based on Rodale's New Woman Magazine, this new website will provide women with advice, interactive tools and community on beauty, health, fashion, fitness, and relationships.
The joint effort brings not only a new content area to Women.com Networks, but also offers significant cross promotional opportunities with New Woman Magazine which has a circulation of over one million subscribers. Consistent with the print magazine's modern tone and content, NewWoman.com features four channels reflecting its areas of expertise. Beauty & Fashion provides beauty and fashion tips, quizzes and Q&As. Health & Fitness presents weekly stories on health news, for mind and body; food and nutrition; and workouts. Relationships & Sex offers expert advice from Harriet Lerner, Ph.D, New Woman's resident expert on love and relationships and Brian Alexander, New Woman's "Men in Love" columnist answering questions on the male psyche. News & Views presents monthly polls on hot topics to be covered in upcoming issues.