Rapid Growth For TheSpark.com

Posted on April 14, 1999

TheSpark.com, a new website targeting students and young adults, has amassed a quarter of a million registered users within one month of its March 14 launch. The website currently offers its users a dating/matching service as well as a satirical journal. New features will be launched by May 1, 1999.

The foundation of TheSpark's enormous success is its popular Pimpin' Cupid program. This program matches people who anonymously indicate interest in dating each other through its website. The site was founded by four Harvard seniors with Internet experience to provide entertaining, educational, informational, and general interest content to students and young adults.

"There are hundreds of websites trying to capture the college and young adults markets. So far, none has succeeded, and this has become one of the biggest races in the history of the Internet," says co-founder Chris Coyne who is an expert in web design.

TheSpark.com will be launching a series of new features in the next few weeks to help entrench itself as the site of choice for students and young adults. "The upcoming releases of SparkNotes, SparkMall, SparkChat, and SparkFilms, will not only bring our 250,000 users back to our site but also will build TheSpark as a national brand," says co-founder Sam Yagan.

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