Boating.com Finalizes Agreements With Content and Boat Show Partners
Posted on October 8, 1999Houston-based Boating.com, Inc. has signed an exclusive agreement with Houseboat Magazine and Pontoon & Deckboat Magazine to provide branded content to Boating.com's website. Houseboat and Pontoon & Deckboat magazines, both published by Harris Publishing, will provide Boating.com with a feature article for the home page along with editorial/column section content. Additionally, Boating.com will become the exclusive Internet partner for both Houseboat and Pontoon & Deckboat magazines.
Boating.com will also be featured in co-branded advertisements in each issue of both publications. Houseboat Magazine, a monthly publication, is a houseboating resource with features ranging from travel destinations, remodeling, interior design and the latest industry trends. Pontoon & Deckboat Magazine, published 7 times a year, features specialized industry-related news and resources. In a reciprocal effort, Boating.com will feature Houseboat Magazine on their rotating "partner" banner as well as featuring the publications as an official Boating.com partner on the company information section. Boating.com will also make Harris Publishing the exclusive content provider for Houseboat and Pontoon & Deckboat Magazines on the company's website.
In a growing trend of websites that incorporate commerce and information, Boating.com will serve as an online source for industry news, events and general information. The content provided by this website will include weather reports, buoy reports, a national events calendar, area lake fishing reports, discussion forums and shopping.