Digital Communication Specialist (Digital Transformation Project Communications), P-3
UNICEF
Three United Nations Plaza
New York, NY 10017

Contact: Tatiana Molina

Email: tmolina@unicef.org

Location: New York, NY

Telecommuting Considered: No

Job Description: Purpose of the Position

UNICEF is leading a multi-year investment project to overhaul UNICEF's global digital engagement and communications. The Digital Transformation Project (DTIP) centres around a new unicef.org, which will become a knowledge and advocacy engine for children\'s rights. The vision of a UNICEF that is innovative, collaborative, and nimble requires that unicef.org be transformed into a digital platform and content syndication service that is audience-centred, structured not as a mirror of our internal organization, but designed in a way that makes sense for the external user.

Under the overall direction of the Digital Transition Lead of UNICEF's Division of Communication, acting as the Secretariat of the Digital Transformation Project, this position oversees the project's Communication Plan, develop communication materials and conduct communication activities with HQ divisions, Regional and Country offices during the transformation process. The position is responsible for the planning, execution, monitoring and evaluation of the overall internal communication strategy of DTIP to ensure active engagement and participation of UNICEF staff in the development of the project. The position will also work closely with the Web Technical and Governance Lead, to write and edit digital governance products, such as guidelines, policies and standards, as part of DTIP.

Main Responsibilities

Manage and execute internal communication strategy for the Digital Transformation Project (DTIP)
  • Drafts, evolves, maintains and executes the Communication Plan for DTIP to engage and drive excitement among internal digital advocates, taking into account team's inputs and feedback
  • Actively creates and disseminates internal communication products such as briefing notes, Global Broadcast Messages, newsletters, blog posts, FAQs, PowerPoint presentations, and webinars, etc.
  • Conceives and produces creative communication products to promote the understanding of the project among staff such as infographics, videos, and web pages, etc.
  • Prepares emails and communication materials to be shared with project stakeholders (Regional and Country offices, the Project Board, Digital Working Group and other Reference Groups)
  • Acts as focal point for communication purposes with interested stakeholders fostering two-way communication •Ensures up-to-date information though all communication channels (Yammer, Sharepoint) to keep all staff informed and engaged during the transformation process
  • Promotes transparency on all DTIP project streams by actively sharing information on a regular basis
  • Prepares reports to share the status on internal communications periodically or as requested
  • Supports communication needs around UNICEF\'s emerging digital community of practice
  • Organizes communication and training events related to the DTIP
  • Works closely with other DTIP project team members on supporting communication activities
  • Identifies new opportunities internally and externally with partners to continually improve understanding of DTIP through trainings and knowledge-sharing.
  • Align all communication activities planned and executed with the roll-out plan of the UNICEF Global Communication Strategy and Public Advocacy.
Provide communication support around digital governance
  • As part of DTIP, actively participates in the drafting and editing of digital governance products such as standards and guidelines around digital best practices and assists with their dissemination.
  • Develops toolkits and guidelines for digital content
  • Reviews ToRs for digital job postings and develop standardized testing in coordination with subject matter experts.
Other responsibilities
  • May be asked to work on weekends
  • May be asked to travel
  • Perform other duties as may be assigned Competencies
  • Proven writing and editing skills, with an excellent command of English and an ability to convey complex ideas in a creative, clear, direct, and lively style.
  • Strong diplomatic, interpersonal, and team skills; demonstrated client orientation; sensitized in working in a diverse and multicultural environment.
  • Knowledge and applied work experience in web, social media, and mobile principles and technologies sufficient to execute, lead or advise others in assuring that online communication and audience engagement tools and channels are fully leveraged.
  • Strong presentation skills; ability to convey complex information clearly and confidently to a wide range of staff, including management.
  • An in-depth understanding and problem-solving approach to project management as it relates to complex, multifunctional projects.
  • Ability to prioritize, work well under pressure and capably handle/juggle multiple tasks within tight deadlines. Experience working with cross-functional teams.
  • General knowledge of: Communication practice, methodology and practical application. Knowledge of current theories and practices in communication research planning and strategy.
  • Fundamentals of working in various media formats – print, audio, video, web etc.
  • Knowledge on computer systems, including internet navigation, office applications, and specifically, interactive digital media.
  • Good understanding of United Nations or other international organizations


Education: 4-year degree

Experience: Minimum Qualification

Advanced university degree in communications, international relations/public affairs, journalism, marketing, public relations, political science or other related disciplines; or equivalent professional work experience, combined with a first university degree in a related discipline.
  • At least five years of professional work experience in digital media and/or digital communication.
  • Experience with communicating change management a plus
  • Excellent written and verbal communication skills, and presentation skills
  • Must have strong people skills and be a good diplomatic communicator
  • Must be very well organized and detail oriented
  • Knowledge of contemporary development issues, developing country and programme exposure from field experience, and familiarity with child-related and UNICEF issues, including child rights.
  • Experience with work in a non-profit organization a plus
  • Fluency in English; another UN language is an asset.
  • Proven writing and editing skills, with an excellent command of English and an ability to convey complex ideas in a creative, clear, direct, and lively style.
  • Strong diplomatic, interpersonal, and team skills; demonstrated client orientation; sensitized in working in a diverse and multicultural environment.
  • Knowledge and applied work experience in web, social media, and mobile principles and technologies sufficient to execute, lead or advise others in assuring that online communication and audience engagement tools and channels are fully leveraged.
  • Strong presentation skills; ability to convey complex information clearly and confidently to a wide range of staff, including management.
  • An in-depth understanding and problem-solving approach to project management as it relates to complex, multifunctional projects.
  • Ability to prioritize, work well under pressure and capably handle/juggle multiple tasks within tight deadlines. Experience working with cross-functional teams.
  • General knowledge of: Communication practice, methodology and practical application. Knowledge of current theories and practices in communication research planning and strategy.
  • Fundamentals of working in various media formats – print, audio, video, web etc.
  • Knowledge on computer systems, including internet navigation, office applications, and specifically, interactive digital media.


How To Apply: Closing date is Wednesday 3 June 2015. Applications should be sent to: digitalstrategy@unicef.org. When sending to this mailbox, please ensure that the position you are applying for is quoted on the subject line. Applicants MUST submit their resume and a signed & dated (not typed) UNICEF P-11. The Personal History Form (P11) in MS Word format can be downloaded from our website at www.unicef.org/search/search.php?q=Personal . Please note that acknowledgement of application will be extended only to short-listed candidates.

UNICEF is committed to diversity and inclusion within its workforce, and encourages qualified female and male candidates from all national, religious and ethnic backgrounds, including persons living with disabilities, to apply to become a part of the organization. UNICEF is a smoke-free environment.

This job listing was posted on May 12, 2015. Please mention that you are replying to the job ad listed on The Write Jobs.



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