Cheerios Puts Six Million Children's Books Inside Cereal Boxes

Posted on March 21, 2012

Spoonfuls of Stores 2012


Cheerios, Jennie Garth and Simon & Schuster Children's Publishing have partnered to celebrate the 10-year anniversary of its Spoonfuls of Stories program. The program will provide more than six million bilingual children's books free inside specially-marked cereal boxes.

Jennie Garth says, "Parents play a key role in helping their children become readers, which is why reading is a daily ritual in my family. As a mother and advocate for childhood literacy, I am proud to once again support the Cheerios Spoonfuls of Stories program, which has helped young children cultivate an interest in reading simply by providing access to books."

This books are appropriate for children ages three to eight. Here are the books included in Cheerios boxes this year:
Photo: Cheerios

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